D&AD
Shift Germany 2024
OWN IT
concept creation & art direction for O2
Challenge: O2 needed a bold campaign to spotlight their fair contracts: stop paying for your phone once it’s paid off! Idea: With O2, you don't just use a phone—you own it. Unlike other companies where it feels like renting, O2 empowers you with full ownership. Our #ownit campaign is about the fairness and transparency of O2's contracts, putting control back in your hands.
REMEMBER YOUR WHY
concept creation & art direction for Adidas
Challenge: Adidas aims to become the leading brand in women's football and connect with Gen Z at the Women's Euro Cup 2025.
Idea: Shadows tell the story: Adidas shines a light on women’s football, captivating Gen Z with sleek, modern visuals. Join us in a virtual stadium to share your story and discover others' 'Why.'
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